A conversation, not a script
Type or speak with eligible verbal access, including hands-free Live conversation. Respond to the customer and work through the interaction.

Sales · Internet · BDC · Service
The retail automotive industry’s most advanced, interactive and fully conversational role-play solution. Turn knowledge into confidence through realistic practice, focused coaching and measurable mastery.
Beta · Features and coaching may change. Verify generated guidance independently. Verbal practice requires eligible paid access.
Type or speak with eligible verbal access, including hands-free Live conversation. Respond to the customer and work through the interaction.
Choose a role, scenario and difficulty. Work on discovery, objections, appointments and service conversations before they happen with a real customer.
Review your saved conversation and coaching score, identify what to improve, then try again.
Managers assign scenarios with difficulty and due dates, then follow progress and authorized coaching results.
Mastered scenarios are easy to recognize. Passed scenarios earn three times a lesson’s career-level points.
Practice draws on Dealership Genius methodology and verified dealership references—not invented inventory, incentives or warranties.
$395 / store / month
DG Elevate™: $295/month add-on
5 included users; $29/month per additional user. $690/month combined with DG Elevate™.
Choose Dealership Genius Essential$595 / store / month
DG Elevate™: $295/month add-on
Unlimited users and Pro tools. $890/month combined with DG Elevate™.
Choose Dealership Genius Pro$695 / store / month
DG Elevate™ included
Unlimited users, Pro tools, Talk and DG Elevate™.
Choose Dealership Genius MaxOptional extra 100 verbal practices: $29 one-time, plus applicable tax. No automatic overage charges. Your account shows your included allowance. Existing subscription rates are protected; individual accounts do not include DG Elevate™.
Practice allowances & plan detailsChoose your dealership plan, create your account and complete checkout. Max includes DG Elevate™; Essential and Pro owners add it from their dashboard.
Already a client? Review your existing plan without creating another account.
Existing client · Sign in